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13 Types of Insurance For The Small Business Owner

If you are a small business owner, insurance is something you will eventually need to address. It can be stressful to think about the additional costs involved in getting your business up and running. However, every business owner should have some basic type of business insurance in order to safeguard your business and your livelihood. [...]

Your Business is Live Now

Facebook is a great place to get engagement with potential customers. From ads to boosted posts and Call To Actions, Facebook is definitely a place for business, and new features are being added every day to make advertising feel less like advertising and more like natural communication with people you do business with. Facebook's latest [...]

5 Digital Tools That Tell What Your Website Visitors Really Think

Successful brands effectively collect consumer feedback and use it to make incremental improvements to their product. While customer feedback is important, often users aren’t sure about what they want; or, users claim to want one thing, but really want another. The best brands not only collect customer feedback, but also gather user data in order to [...]

Is Your Business Growing? 3 Tips on How to Scale

Scaling a growing business can be as challenging as starting one. These tips can help you navigate the roadblocks that come with success. You would think growing pains are a nice problem to have, but the challenges of scaling a business can trip up even the savviest of entrepreneurs. Sure, your store has grown forty percent [...]

The Depreciation Deduction, What SMB Should Know

An important new change to U.S. tax law quietly passed before the end of the year. I know, it sounds dull, but it’s actually quite exciting; the change is intended to help small and mid-sized businesses and might even work to stimulate the economy. The boost for SMB owners comes from an adjustment to Section 179 of [...]

8 HR Trends to Watch in 2016

With a new year comes the annual desire to understand what may be the important Human Resources topics, issues, and insights in the months ahead. In 2015, we saw a number of new trends, and in 2016, the HR landscape is changing more rapidly than ever before. Read on for 8 HR trends to look [...]

Link in to LinkedIn: Marketing Advice for Your Brand

LinkedIn is one of the most effective platforms for expanding your reach and improving your business results. Here are some quick tips to help fully leverage LinkedIn to market your brand,  Create your Information Hub When creating your company page, make it a one-stop shop for information. Design your page accordingly with your company logo, a [...]

Avoid Outages on Big Retail Days

If you’re an ecommerce business owner with any reasonable amount of experience, you’re familiar with the concept of ‘busy season.’ The length of time that constitutes busy season varies from industry to industry, but no matter when it occurs, businesses must prepare well in advance for the sudden surge of digital customers to avoid a [...]

‘Tis the Season for Phishing Attacks

Just a friendly reminder to all, be extra diligent when opening emails this time of year! Hundreds of thousands of computers become infected from phishing emails appearing at first glance to be legitimate, and these email appear more than ever during the Holiday Season. Phishing is a form of online identity theft in which fraudsters [...]