>>Social Media

How to Stand Out on Small Business Saturday

  The Holiday Season is the retail equivalent of the playoffs in sports. Businesses need to be firing on all cylinders if they want to meet or exceed their goals. Small businesses are no different, and often need to work twice as hard as the lager box stores to get people through the doors. Enter [...]

Social Media Tips for Your Small Business

“It’s no longer a question of “if” you should get on social media, but instead “what” social media you should focus on.” – Amy Dalcanton, Marketing Specialist at Unlimited | Sotheby’s International Realty. Today, our world is hooked on the idea of social media. The ability to explore virtually anything at any time has allowed [...]

4 Things Business Owners Should Do for a Successful 2018

A new year means new goals for your business. While the goals may be obvious (increase revenue, greater customer satisfaction, etc.), how to achieve them may be a bit harder to nail down. Here are 4 less things to consider that can have a major impact on your ability to put 2018 in the “Win” [...]

Your Business is Live Now

Facebook is a great place to get engagement with potential customers. From ads to boosted posts and Call To Actions, Facebook is definitely a place for business, and new features are being added every day to make advertising feel less like advertising and more like natural communication with people you do business with. Facebook's latest [...]

5 Digital Tools That Tell What Your Website Visitors Really Think

Successful brands effectively collect consumer feedback and use it to make incremental improvements to their product. While customer feedback is important, often users aren’t sure about what they want; or, users claim to want one thing, but really want another. The best brands not only collect customer feedback, but also gather user data in order to [...]

Pokemon Go is Great for Businesses

Unless you live on the moon, you've probably heard, seen, or read about the new Pokemon Go app. It's an augmented reality version of the globally popular Pokemon games in which players explore the world, catching and training monsters and battling other trainers. For the last week and a half, kids, teens, and adults have [...]

Deer Valley Data Joins the Newtek Family of Companies

Greetings Deer Valley Data customers! Newtek is pleased to announce that Deer Valley Data and its Atjeu brand have joined the Newtek Family of Companies. If you’re not familiar with Newtek, you’ll be pleased to know that Newtek Technology Solutions is a leading managed technology and I.T. infrastructure company that has been around since 1997. [...]

Twitter is Relaxing Its Character Limit, Making Room For Marketers

One of Twitter's defining traits is its character limit: whatever you need to say must be done in 140 characters or less. Over the past several months there have been rumors that there would be changes to this limit, some of the bigger ones including an increase to 1000 characters (please, no) and excluding images [...]

Twitter First View

Most social media for businesses is a platform for advertising and engagement. Twitter is no exception, and with their active users at an all time high, Twitter's timeline is a highly desirable ad space. Twitter offers promoted tweets to reach outside your organic audience. These tweets will put your content on the timeline of users [...]

Link in to LinkedIn: Marketing Advice for Your Brand

LinkedIn is one of the most effective platforms for expanding your reach and improving your business results. Here are some quick tips to help fully leverage LinkedIn to market your brand,  Create your Information Hub When creating your company page, make it a one-stop shop for information. Design your page accordingly with your company logo, a [...]