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Use Technology to Improve Customer Service

The internet has afforded us the ability to connect with customers and clients like never before. Your business should be wielding the power of web-based resources for opportunities to connect with patrons and to improve customer service. The following internet-based practices will help create excellent service experiences, which will result in loyal and satisfied customers. Be Available [...]

Three (Inexpensive) Social Media Monitoring Solutions

You can’t control what is said about you online, but it’s always a good idea to know what is being said. Monitoring your brand's social reputation allows you to make impactful decisions based on public opinion, and it is one of the most effective business-building strategies you can employ. When you have a social media monitoring strategy, [...]

Repairing a Bad Reputation

In a lot of ways, we’ve become objects of the Internet. Our data and information are scraped, sold, and passed through a continuous pipeline which we lost control of long ago. Although we have little control of what gets said online, we have complete control over how it gets handled. Online reviews will be around [...]

5 Content Tips for Your Facebook Business Page

How much time are you devoting to your Facebook business page? If it’s something you created awhile ago but don’t regularly review, you may be missing a valuable way to grow your business. Whether your goal is to boost sales, engage with current and prospective customers or simply build awareness of your brand—having a Facebook [...]

6 Tips to Stop Procrastinating Today

CEOs and business owners may be more successful than others, but they’re often inclined to put off things they don’t want to do, just like everyone else. Whatever the task – having to fire a bad client, making a difficult call to a board member, deciding how to handle an under-performing employee – the longer [...]

Change Your Passwords Already!

If you read this blog regularly, you know that we take every opportunity to remind everyone who will listen about the importance of cyber security and how desperate the cyber crime situation is becoming. We often remind our customers and blog audience to keep applications, software, and plugins updated to their most current versions - [...]

[News Ticker] 10 New Year Resolutions for Your SMB

Every once-in-awhile, we put aside our blog story for something we read that is worthy of recognition. To be sure, we are all likely getting a bit tired of "resolution articles." However, hats off to Sara Angeles of BusinessNewsDaily for her article published today on Fox Small Business Center where she provides a very strong list [...]

Small Business Saturday: What It Is And How To Make The Most of It

Saturday, November 30th, 2013 marks the 4th annual Small Business Saturday. If you aren’t aware of Small Business Saturday, don’t feel bad – it’s still a relatively new thing. It’s exactly what it sounds like: it falls on the Saturday after Black Friday, a day when larger retailers all over the country offer special deals, [...]

Cyber Monday: Crash Prevention Tips

Black Friday – the day after Thanksgiving when retailers across the country roll out huge discounts and offer extended shopping hours – has long since been the unofficial start of the holiday shopping season. Personally, I’ve never been able to get onboard with the idea of waking up at 5 AM, still painfully full of [...]

Keep it Simple – Just One Vendor for Hosting, Payment Gateway, and Merchant Processing

As our businesses’ web presence broadens in both scope and reach, it is easy to let our operations (in particular our ecommerce solution) grow overly complicated. While you may engage companies who are very good at delivering one service, it often comes to pass that we find ourselves trying to conduct an orchestra of musicians [...]