>Tag: Social Media

Tech News: Microsoft Continues to Grow Their Cloud Service With Recent Acquisition

As news circulates about Microsoft’s recent acquisition of Yammer, a provider of enterprise social networks, others are noting its ability to transform the future of B2B social media. Many are claiming that with the purchase, for $1.2 billion in cash, it will create a kind of snowball effect within companies to take on the cloud-based [...]

New Study Analyzes B2B Social Media Tracking Efforts

At this point in the evolution of integrating technology and business, most companies know that weaving various social media outreach efforts into their plans is not exactly optional. In fact, regardless of what industry you work in, being social media friendly is an inescapable component of staying relevant and competitive. But even if they are [...]