Blog & Company News

Apr 20, 2012

Going Green with The Cloud

[caption id="attachment_393" align="alignright" width="300" caption="Going Green with The Cloud"][/caption] Now celebrated in over 175 countries every year, Earth Day will be celebrated this year on Sunday, April 22nd. Dating back to 1970, the day is marked by worldwide events that highlight pressing environmental issues our planet is facing and now stands as the largest civic observance in the world1. As companies continue to look for more ways to ‘Go Green’ and be more environmental friendly, particularly during this month, have you considered how much energy your IT network consumes? We here at The Small Business Authority2 have long championed the ongoing IT transition to cloud computing, with its distinct advantages of scalability, reliability, cost savings, and from an environmental outlook, energy consumption. Be Green and Save Money? Not only does cloud computing streamline IT operations for increased efficiency and reduced expense, lower amounts of energy are consumed in the cloud. According to a report by the Carbon Disclosure Project, organizations in the U.S. that adopt cloud computing could collectively save an estimated $12.3 billion in energy costs by 20203. Due to the elastically-scalable architecture of the cloud, adjustments to your company’s storage capacity, speed, and performance can be made easily and quickly. The cost and efficiency of server virtualization in the Cloud is considerably improved from traditional hosting environments, like collocation and dedicated servers. Instead of each company utilizing its own server, cloud computing offers a significantly smaller carbon footprint that reduces energy consumption. Advanced ‘Green’ Technology In our state-of-the-art cloud network, we use Dell PowerEdge Blade servers and a Compellent SAN (Storage Area Network). The Dell servers include ultra-efficient power supplies and lead-free chassis that reduce our overall cooling requirements. The technology built into the Compellent SAN also allows us to be more green. From utilizing every byte of storage space to generating advanced carbon-footprint reports for our network team, we’re always aware of our current energy consumption. This allows us to help protect the environment and monitor how we can continue to improve our energy-saving efforts. Thus, we can not only be green, but can pass on these savings to our customers as we offer one of the lowest starting Cloud price points in the industry today. To learn more about our cloud plans, which start at $39.95/month, visit or contact us 1-855-284-3722. For more information, visit: 1. Earth Day Network 2. The Small Business Authority: The Cloud Authority 3. Carbon Disclosure Project: Cloud Computing – The IT Solution for the 21st Century