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Your Business is Live Now

Facebook is a great place to get engagement with potential customers. From ads to boosted posts and Call To Actions, Facebook is definitely a place for business, and new features are being added every day to make advertising feel less like advertising and more like natural communication with people you do business with. Facebook's latest [...]

5 Digital Tools That Tell What Your Website Visitors Really Think

Successful brands effectively collect consumer feedback and use it to make incremental improvements to their product. While customer feedback is important, often users aren’t sure about what they want; or, users claim to want one thing, but really want another. The best brands not only collect customer feedback, but also gather user data in order to [...]

Pokemon Go is Great for Businesses

Unless you live on the moon, you've probably heard, seen, or read about the new Pokemon Go app. It's an augmented reality version of the globally popular Pokemon games in which players explore the world, catching and training monsters and battling other trainers. For the last week and a half, kids, teens, and adults have [...]

Deer Valley Data Joins the Newtek Family of Companies

Greetings Deer Valley Data customers! Newtek is pleased to announce that Deer Valley Data and its Atjeu brand have joined the Newtek Family of Companies. If you’re not familiar with Newtek, you’ll be pleased to know that Newtek Technology Solutions is a leading managed technology and I.T. infrastructure company that has been around since 1997. [...]

Twitter is Relaxing Its Character Limit, Making Room For Marketers

One of Twitter's defining traits is its character limit: whatever you need to say must be done in 140 characters or less. Over the past several months there have been rumors that there would be changes to this limit, some of the bigger ones including an increase to 1000 characters (please, no) and excluding images [...]

Twitter First View

Most social media for businesses is a platform for advertising and engagement. Twitter is no exception, and with their active users at an all time high, Twitter's timeline is a highly desirable ad space. Twitter offers promoted tweets to reach outside your organic audience. These tweets will put your content on the timeline of users [...]

Link in to LinkedIn: Marketing Advice for Your Brand

LinkedIn is one of the most effective platforms for expanding your reach and improving your business results. Here are some quick tips to help fully leverage LinkedIn to market your brand,  Create your Information Hub When creating your company page, make it a one-stop shop for information. Design your page accordingly with your company logo, a [...]

Facebook’s Messenger Bots are Simultaneously Ingenious and Useless

Facebook has launched a Messenger Bot system to allow businesses to provide an “instant” point of contact to people looking for general information. The idea behind the service is to eliminate the need to call a 1-800 number, as stated by Zuckerberg. Facebook released the API to allow businesses to set up their own bots, [...]

Deploy Location-Based Mobile Marketing to Reach Local Audiences

Have you ever used your phone to find a place to grab a drink or dine while in an unfamiliar neighborhood? If you have, than you’ve used location-based services. This is a clever kind of mobile marketing that allows businesses to target local consumers. A location-based mobile marketing strategy enables small businesses to better attract random [...]